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Facebook for Business: An Actionable 10 Step Guide to Promoting Your Business to 1B+ Users
Date: Tuesday, June 14, 2016
Time: 2:00-3:30 PM Eastern, 11:00 AM -12:30 PM Pacific, 1:00 PM-2:30 PM Central
Guest Speaker: Neal Schaffer; Social Media Consultant & Author of "Maximize Your Social"
Can't make the date? Purchase includes access to live presentation PLUS the
recording to watch & listen at your convenience.
Class Description: Facebook has become the default "white pages" where more people have a user profile than any other social media network. Despite a bad rap in the press from time to time, Facebook simply cannot be ignored. As social media evolves, so must your Facebook strategy.
Every business understands the potential for Facebook, but how does one go about creating, managing and truly maximizing that potential to promote your products or services in front of 1 billion people? How should a business manage a Page differently from their personal profile? What are the best ways to engage with potential customers and drive ROI from your investment of time in Facebook? If you still have questions about how to create a robust presence on Facebook, or need some insight on how to take your Facebook marketing to the next level, this webinar is for you. Presented by renowned social media strategist Neal Schaffer, he brings his practical and hands-on approach to helping companies leverage the business potential for social media.
In this 90 minute webinar you will learn:
- How to create your Facebook strategy.
- Key points in developing your Facebook page.
- How to grow your Fanbase - both on and off Facebook.
- Understanding how the News Feed works, and how to increase the chances of your posts getting seen
- Tactics to engage your Facebook community.
- Why Facebook Ads are one of the most under-utilized forms of online advertising
- The valuable reasons why you should launch regular campaigns on Facebook
- Facebook Page Insights; the Google Analytics for your Facebook presence
- and your chance to have all of your lingering Facebook questions answered
About the Speaker:
Neal Schaffer is a leader in helping businesses and professionals strategically maximize their use of social media. Neal is the author of three social media books, including the recently published definitive book on social media strategy Maximize Your Social. Forbes has listed him as a Top 50 Social Media Power Influencer two years in a row, and his blog Maximize Social Business is considered a leading social media for business blog. Neal provides social media strategy consulting and coaching, having worked with Fortune 500 companies and a Grammy-award winning musician. He has presented worldwide on social media at more than 150 events and also teaches social media marketing at Rutgers University.